Medical Representative/ Marketing Executives are the key point of contact between the company, Doctors and distribution channels. The ME will promote the company's range of proprietary medicines to Doctors by providing scientific research information and generate prescriptions. The ME is also responsible for ensuring the products are widely available in retail outlets across the territory.
Meeting Doctors to promote the company's range of products in the territory
Generate prescriptions from doctors by providing scientific information about the products and explaining the benefits gained by using them
Meeting retail chemists to make sure that the companys products are easily available for patients
Meeting authorized Distributors/Stockists to ensure that the products are always available in the territory
Develop strategies to build the customer base and improve sales numbers
Responsible for achieving or exceeding Secondary Sales targets every month
Generate regular prescriptions from the Doctors for treating patients using the companys products
Keeping up to date with the key research activities of the organization
Build healthy professional rapport with healthcare professionals and staff
Ensure daily POBs are generated from doctors and retailers
Maintain accurate sales data and analyze the same using the companys online work reporting software.
Meet doctors and retailers in an organized manner using Standard daily work plans and Tour plans with the help of the immediate manager.
Updating Daily Work Reports and sales everyday
Generate regular order bookings from distributors and Stockists
Communicate seasonal schemes and offers to distributors/ Stockists/ chemists as applicable
Distribute promotional/ informational materials to doctors, patients or retailers as applicable
Timely updation of Secondary Stock and Sales statements
Using sales data to analyze key performance metrics and business trends
Managing budgets and expenses effectively to maintain Sales to expense ratio
Periodic joint calls with Manager(s), Product Manager(s) for visibility of team amongst doctors and distribution channels.
Attending weekly, monthly or quarterly Sales Review Meetings to discuss marketing strategies and team performance
Attending regular training programs for updating product knowledge, selling skills and soft skills
Stay informed about competitor activities and key market trends
Salary: INR 1,50,000 - 2,50,000 PA.
Industry:Pharma / Biotech / Clinical Research
Functional Area:Sales, Retail, Business Development
Role Category:Retail Sales
Desired Candidate Profile
Dr. JRK's Research and Pharmaceuticals Pvt Ltd.
Recruiter Name:Mr.Venkatesh S
Contact Company:Dr. JRK's Research and Pharmaceuticals Pvt Ltd.